Latest outburst comes as his push to rebrand the emerging technology increasingly falls flat

Donald Trump on Thursday opened up a new front in his ongoing war against commonly used terms and geographic names by warning that anyone referring to Large Language Models such as OpenAI’s ChatGPT or Anthropic’s Claude as “Artificial Intelligence” would earn themselves a place on his enemies list.

Writing on Truth Social, he declared that the White House “considers anyone that uses the term, ‘Artificial Intelligence,’ as opposed to the highly accepted new and more accurate term, ‘Super Intelligence,’ THE ENEMY!”

The president’s outburst-cum-veiled threat landed just over a week after he signed an executive order directing executive branch agencies to begin referring to artificial intelligence, which is now embedded across the federal government, as “super intelligence” following a lunch with leaders in the AI industry, including Elon Musk, Sundar Pichai, Dario Amodei and others.